Google Ads vs Meta Ads: Which Works Better for Service-Based Businesses?

Google Ads vs Meta Ads: Which Works Better for Service-Based Businesses? Introduction North American service-based businesses—renovation, landscaping, law, physiotherapy, roofing, immigration, auto repair—depend heavily on lead generation. In 2025, two platforms dominate: Google Ads and Meta Ads (Facebook + Instagram) But which one works best for your business? The answer depends on your industry, goals, […]